Subscription marketing 101: your ultimate guide to marketing subscriptions
Subscription marketing differs from regular marketing, how can you convince customers to invest long term with your products/services?
Customer success: creating a strategy for growth | Profitwell
Customer success is all about making a customer or user feel like they have the tools needed to succeed when using your products.
Guide to building a subscription business or service | ProfitWell
Success in your subscription service starts with your customer. The only way to succeed in this market is to talk to your customers and understand their needs
Customer churn prediction models: lowering CAC, maximizing retention
Having a predictive churn model can help you weed out delinquent and involuntary churn, keeping more customers and securing revenue.
What is Recurring Billing? Charging on a Monthly/Yearly Basis + Tips
Understand how recurring billing benefits businesses and customers alike.
Revenue Run Rate - Definition, Calculation and Formula
Revenue run rate is an important metric to track for any subscription business. It helps you estimate how much revenue you'll take in this year.
Understanding Annual Contract Value (ACV)
Annual contract value (ACV) is an important metric to keep track for all subscription businesses. Learn what it is and how to calculate ACV for your business.
how do Bay Area companies compare to those outside it?
How do Bay area companies compare to those outside the bay area? To answer this question, we looked at the growth data from just over three thousand companies from all over the world.
Is all software going to $0?
Is all software going to $0? To answer this question, we looked at over 2 million customers and their preferences around features and willingness to pay.
Is every company destined for freemium?
Is the future of software freemium? We studied a few thousand SaaS and subscription companies, as well as the willingness to pay data from over fifty thousand buyers, to give the most accurate prediction possible.
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