Hidden Costs of Discounting
We studied over 600,000 subscription buyers and over 6,000 companies to provide benchmarks for discounting within the subscription economy.
We raised $25M (Update: April fools joke 😬)
We just raised $25M to accelerate our growth and our mission to give you the best products we can build for the subscription economy.
Unlocking Growth with Expansion Revenue
Here's data from over five thousand companies and three hundred thousand subscription consumers that we studied to provide benchmarks for the proportion of your total revenue that should come from expansion revenue.
The Future is Statistical
As an executive, you need to understand statistics not only to make business decisions, but also to guard yourself against cherry-picked data and false narratives. Here's a free ebook that serves as a guide to statistics for the SaaS executive.
The state of freemium in SaaS
Here's data from nearly six thousand companies that we studied to provide benchmarks for freemium as an acquisition model.
Pricing for bottom line growth
Here's data from over five thousand companies and over one million transactions that we studied to provide benchmarks for pricing and bottom line growth.
Is content marketing dead? Here's some data.
Here's data from over 10k blogs and over 1k companies that we studied to provide benchmarks for content marketing customer acquisition cost (CAC).
The world's largest study on churn
Here's the world's largest study on subscription and SaaS churn from studying over three thousand different recurring revenue companies of all shapes and sizes.
Why Analytics Are Your Best Friend in The Fight Against Churn
The secrets to lowering churn are buried in your analytics. You just have to know where to look.
5 Questions from the Subscription Community
These days, everyone and their dog has an opinion. Luckily, we've got your back with data-driven answers to your burning subscription questions.
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