Are remote teams growing slower than their co-located counterparts?
We looked at just over three thousand subscription and SaaS companies to answer the question: How do remote teams impact growth?
Fact or fable: the pricing power of 9
We designed a pricing experiment with just over ten thousand potential buyers to answer the age old question: Should you end your subscription prices in "9"s?
Including "blockchain" in your marketing copy powers willingness to pay
We designed a pricing experiment with just over eleven and a half thousand target customers to answer the question: How does having "blockchain" or "crypto" in your marketing impact willingness to pay?
We look at the data from 70k customers to discover the impact of design
We gathered data from over seventy thousand customers and nearly three thousand companies to answer the question: How does design impact willingness to pay and growth?
A solid customer onboarding experience drives higher willingness to pay & retention
We looked at just under 500 different software products spread between B2B and B2C and nearly twenty five thousand customers of those products to discover how a company's onboarding impacts customer willingness to pay and retention.
Should you focus on your competition?
Is focusing on your competition helping or hurting your business? We studied over two and a half thousand subscription companies to find the answer.
Founders With Hobbies Slow Company Growth 20%
We looked at the growth rates of just under four hundred companies across a myriad of spaces to answer the question: how does work-life balance impact company growth?
Annual Plans Reduce Churn Dramatically, Data Finds
We collected data from just over two and a half thousand subscription companies to find out what proportion of your plans should be annual versus monthly.
Expansion Revenue: How Much do You Need to Be Successful?
We collected data from three hundred thousand subscription buyers and five thousand companies to provide data on how much expansion revenue you should have to be successful.
Does Content Marketing Actually Work? The Data Says Yes.
We collected data from over 3,000 companies and 30,000 thousand customers to answer one question: is content marketing paying off?
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