Your open office space may be tainting your subscription growth
We studied just over one thousand subscription and SaaS companies to find out how open offices impact subscription growth.
Are remote teams growing slower than their co-located counterparts?
We looked at just over three thousand subscription and SaaS companies to answer the question: How do remote teams impact growth?
Fact or fable: the pricing power of 9
We designed a pricing experiment with just over ten thousand potential buyers to answer the age old question: Should you end your subscription prices in "9"s?
Annual Plans Reduce Churn Dramatically, Data Finds
We collected data from just over two and a half thousand subscription companies to find out what proportion of your plans should be annual versus monthly.
Singular vs. Multi-Product Growth Benchmarks
We collected data from just over twelve hundred companies to provide SaaS benchmarks on singular vs. multi-focus companies growth rates.
Implementation Fee Benchmarks
We collected data from just under one thousand subscription companies and over half a million subscription consumers to provide SaaS benchmarks on implementation fees and their affect on unit economics.
Driving Higher ARPU at Signup with Value Metrics
We studied just over 5,000 recurring revenue companies to provide benchmarks on driving higher ARPU at signup with value metrics and the impact within the subscription economy.
Ideal Customer Target Size for a New SaaS Company
We studied unit economics from over 5,000 companies and willingness to pay from over 1.2M subscription customers to provide benchmarks on ideal customer target size for new SaaS companies.
5 Questions from the Subscription Community
These days, everyone and their dog has an opinion. Luckily, we've got your back with data-driven answers to your burning subscription questions.
ARPU: Formula to Calculate & Optimize Average Revenue Per User
The real secret sauce to understanding your customer is being able to understand your Average Revenue Per User (ARPU). This metric allows you to identify trends and implement change that can shift the trajectory of your business towards that large pool of SaaS profits we all dream of.
Jordan T. McBride
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