How to Build a Customer Success Program That Keeps Customers

If a customer struggles to use your SaaS product, then they're unlikely to feel that it's a good
By Patrick Campbell

Understanding Subscription Renewal: Reversing Failed Payments and Renewing Subscriptions

I’m sure most of you have suffered from it at some point.
By Patrick Campbell

Subscription Marketing: Tactics for Marketing your Subscription Service

The subscription business model has seen an immense rise in popularity in recent years, and with
By Patrick Campbell

The 3 Best Customer Retention Software Tools

Customer retention can hold more weight than acquisition. It’s the leading indicator of your
By Patrick Campbell

Why Customer Loyalty is the Crux of Subscription Businesses (And How You Can Improve It)

cuCustomer loyalty is the essence of subscription businesses and a key lever of growth. Now more
By Patrick Campbell

Customer Retention Strategies for Turbulent Times

Customer retention is more important than ever during these uncertain times. Businesses that are
By Anita Toth — Guest Author

Brand Affinity: Why Shows are the Future of Marketing

It seems as though everyone is talking about marketing, creating more content, and building a
By Grace Gagnon

Why Subscription Businesses Need a Customer Success Team + How to Build One

Your customers pay you to help them solve very specific problems. If they are not successful in
By Patrick Campbell

How to construct a customer success strategy with clearly-defined personas, customer journeys, and success metrics

The subscription universe is built on relationships. When your customers are happy, they stick
By Patrick Campbell
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