Revenue Recognition Examples to Help You Know When Revenue is Recorded

Picture this. You’ve just landed the biggest customer in your SaaS company’s history, adding
By Patrick Campbell

Your Saas Benchmarks are Likely Wrong

Building a SaaS company takes an enormous amount of work, but the fundamentals aren’t difficult
By Patrick Campbell

The Hidden Talents of Email (Yes, Email)

Litmus's VP of Marketing Justine Jordan is one of my favorite people on the planet. There are
By Patrick Campbell

What is Revenue Collection? Revenue Collection Definition, Examples, And More

Revenue is a recurring (no pun intended) word here at ProfitWell. Making the most out of your
By Patrick Campbell

Pricing Analysts: What They Do & Why They're So Important for Business

The subscription model is booming—meaning more and more companies are acquiring the model—giving
By Patrick Campbell

Rolling Saas Metrics Deceive You. Here's How.

What is the point of calculating and tracking your SaaS metrics?
By Andrew Tate

Crazy Egg's Suneet Bhatt: the How & Why of Support Driven Growth

Acquisition is dying. SaaS is becoming saturated and as Suneet Bhatt, GM at Crazy Egg and former
By Patrick Campbell

Living in the Stone Ages: Doing Revenue Recognition by Hand

In May 2012, JP Morgan Chase lost more than $2 billion. The cause wasn't some massive stock
By Patrick Campbell

Understanding ACV vs. ARR in SaaS Subscription Business

There are so many SaaS acronyms used on the daily—LTV, CAC, MRR, ARR, ROI, ARPU—making it
By Patrick Campbell

CAC Payback Period Explained: How to Calculate and Reduce SaaS Payback Period

You pay for things every day. But the value of every transaction isn't returned
By Patrick Campbell
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