What We Learned at SaaSFest 2017
Here are some of our favorite moments and valuable takeaways from our third annual gathering of the best and brightest in the subscription economy.
How to double your trial to paid conversion rate with onboarding
Onboarding is the first impression to your business, and has enormous implications on your conversion and retention. Here Rob Walling walks through how Drip's mastered those first crucial steps.
The hidden talents of email (Yes, email)
We think email is boring, but it's the highest ROI channel we have in our toolkit. Litmus's Justine Jordan walks through a tactic packed preso on how you can get the most out of email.
Living in the Stone Ages: Doing Revenue Recognition by Hand
Typical spreadsheet errors can lead to financial horror tales, but more specifically how easy it is to mess up Rev Rec if you try and do it by hand!
Why Annual Plans Are Crucial for Reducing Your Churn
Data shows a higher % of annual contracts correlates with lower % churn. Rather than defaulting to a monthly subscription, consider offering annual contracts.
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