Why Analytics Are Your Best Friend in The Fight Against Churn
The secrets to lowering churn are buried in your analytics. You just have to know where to look.
The Best Time to Figure Out Product-Market Fit
Your customers won’t stay in the same place. Neither should your understanding of them. Here's the best time to make customer development a priority.
Living in the Stone Ages: Doing Revenue Recognition by Hand
Typical spreadsheet errors can lead to financial horror tales, but more specifically how easy it is to mess up Rev Rec if you try and do it by hand!
Why Annual Plans Are Crucial for Reducing Your Churn
Data shows a higher % of annual contracts correlates with lower % churn. Rather than defaulting to a monthly subscription, consider offering annual contracts.
Lessons From Sending 5M SaaS Customer Development Surveys
Stop sending crappy SaaS Surveys. Here's why shorter surveys are better, how to not be lazy in the questions you’re asking, and how to ask better questions to get better feedback.
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