Does Content Marketing Actually Work? The Data Says Yes.
We collected data from over 3,000 companies and 30,000 thousand customers to answer one question: is content marketing paying off?
Wistia's Brendan Schwartz on Building with Grit and Gut
Working really hard is great, but if you don't have conviction - then a lot of that hard work goes to waste. Wistia's Brendan Schwartz tells us how to build with conviction to get the best results.
Subscription Companies Recover Less Than 1/3 of Delinquencies, Data Shows
We collected data from just over four thousand companies and a few million credit card transactions to gather some huge benchmarks on delinquent churn.
Announcing Recur 2018
We're thrilled to announce Recur 2018 right here in Boston December 5-7 to bring together the best in the recurring revenue economy.
Building a Multi-Product Unicorn from Chennai with Freshworks CEO Girish Mathrubootham
Data shows the future of growth is multi-product. Yet, you need to protect the unified experience. On this episode of Protect the Hustle, we talk product expansion, the value of team alignment, and leveraging a market chalk-full of competitors with Girish Mathrubootham of Freshworks.
Building a Brand with Mike Troiano of Actifio, G20 Ventures, and the OG Brand World
On this episode of Protect the Hustle, we dive into the power of brand with Mike Troiano. We cover how brand informs every part of the product experience, and the best practices to use brand to your advantage.
Customer Success Reduces Churn, Improves Retention, and Increases Expansion Revenue
We collected data from just under two thousand companies to figure out how customer success impacts retention and churn.
Hardship, Cancer, and the Operational Struggle
On this episode of Protect the Hustle, we explore the concept of operational grit and the elements necessary to handle the roadblocks and hardships that are inevitable on the path to building anything great.
Data Shows Venture Funded Companies Have Higher Churn, Less Impact on Growth
We collected data from over three and a half thousand companies to figure out how venture funding impacts a startup's unit economics.
Expansion Revenue: How Much do You Need to Be Successful?
We collected data from three hundred thousand subscription buyers and five thousand companies to provide data on how much expansion revenue you should have to be successful.
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